Is The Economy Turning Around, or Is It Just Me?

For the past year, we’ve been on a rollercoaster ride. Last April, Acrobat’s social business came to a stand still and we’re still trying to recover.  Worse, the holiday season was extremely weak. I was at the point where I had to make extensive cuts, or risk riding out the storm. Does any of this sound familiar to you?

Faced with this tough decision, I decided to do neither. I took the economic challenge as an opportunity and I hired when nobody was hiring.  I committed to marketing when others were cutting it and I built strategic alliances. I’m seeing the difference. Acrobat’s business is up nearly 10% and we’re venturing into new vertical markets.

Staffing, as an industry, is ahead of the curve in both a downturn and recovery which means that other businesses may trend slower. In general, this is still an excellent time to gain market share. What are you doing to position yourself for a recovery rather than a downturn?  –Steve Scher, Owner

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